Last updated: 22nd September 2025

1. Introduction

The Terrell Empire Ltd, trading as Adeptus SEO (“we,” “us,” “our”), is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you use our website https://adeptusseo.com and our SEO services.

By using our website or services, you agree to the terms of this Privacy Policy.

2. Data We Collect

We may collect and process the following personal data:

  • Contact information: Name, email address, telephone number, company name
  • Account details: Login information if you create an account
  • Payment information: Billing address, payment details for invoicing and subscription payments
  • Usage data: Information about how you use our website and services, including cookies and IP addresses
  • Communications: Any messages, emails, or feedback you provide to us

3. How We Use Your Data

We use personal data to:

  • Provide, maintain, and improve our SEO services
  • Communicate with you regarding your inquiries, contracts, or support
  • Process payments and manage billing
  • Send marketing communications (with your consent)
  • Comply with legal and regulatory obligations
  • Analyse website usage to enhance user experience

Under UK GDPR, our legal basis for processing your data includes:

  • Performance of a contract (e.g., delivering SEO services)
  • Your consent (for marketing communications)
  • Legitimate interests (e.g., improving our services, security)
  • Compliance with legal obligations

5. Data Sharing and Disclosure

We do not sell or rent your personal data to third parties. We may share data with:

  • Trusted service providers assisting with payment processing, hosting, or analytics
  • Legal or regulatory authorities if required by law or to protect rights

6. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes outlined or to comply with legal requirements. Typically, this means for the duration of our contractual relationship plus a reasonable period for accounting and legal purposes.

7. Your Rights

You have rights under data protection laws, including:

  • To access your personal data
  • To correct inaccurate data
  • To request deletion or restriction of processing
  • To object to processing for marketing or legitimate interests
  • To data portability where applicable
  • To withdraw consent at any time for marketing communications

To exercise any of these rights, please contact us using the details below.

8. Cookies and Tracking Technologies

Our website uses cookies to improve functionality, analyse usage, and provide personalised content. You can manage cookie preferences through your browser settings or any cookie consent tool on our site.

9. Security

We implement appropriate technical and organisational measures to protect your data from unauthorised access, alteration, disclosure, or destruction.

10. International Transfers

If your data is transferred outside the UK or European Economic Area, we ensure it is protected according to UK GDPR standards.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes on our website or via direct communication.

12. Contact Us

For any questions or requests regarding your personal data or this Privacy Policy, please contact:

The Terrell Empire Ltd (trading as Adeptus SEO)
Email: [email protected]
Address: 47 Common Rise, Hitchin, Hertfordshire, SG4 0HN